Motilal Oswal Wealth Creation Study: What helped this bruised bluechip heal? – CNBC TV18



Motilal Oswal’s 29th Annual Wealth Creation Study highlights the financial turnaround of several bruised blue-chips—stocks that have, at some point in the past 10 years, experienced a price decline of 50% or more from their five-year high.

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M&M’s case study

One such remarkable turnaround is the case of Mahindra & Mahindra (M&M), a leading automobile and farm equipment manufacturing company. From FY15 to FY20, M&M faced significant operational challenges, including inefficiencies in capital allocation, weak product offerings, and heightened competition. During this period, the company’s market share in the automotive segment plunged from 37% in FY15 to 19% in FY20, while its stock price fell over 52%, reflecting the severity of its struggles.

How M&M healed

However, according to the brokerage’s study, between FY20 and FY24, M&M successfully executed a strategic turnaround. The company focused on optimising capital efficiency, divesting loss-making subsidiaries, and revamping its product portfolio. New model launches, such as the Thar (2020), XUV700 (2021), and refreshed Scorpio, helped M&M regain market share, with its SUV segment share increasing from 15% in FY21 to 18% in FY24.

Financially, the company witnessed a substantial recovery, with revenue growing at a 22% CAGR, driven by an 11% volume CAGR in tractors and a 6% volume CAGR in the automotive segment. EBITDA also grew at a 20% CAGR, despite the rise in commodity prices, while PAT grew at an impressive 31% CAGR. The company’s return on equity (ROE) and return on capital employed (ROCE) expanded significantly from 10% and 9% in FY20 to 22% and 20% by FY24, respectively.

The company’s stock price saw a remarkable 3x upside from FY21 to FY24, signalling its successful turnaround and reinforcing M&M’s position as a dominant player in both the automotive and farm equipment sectors.

Also Read : Bruised Blue Chips| Motilal Oswal’s approach to building your portfolio in 2025


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